The trademark patent application of Kiss FM Türkiye with Kiss Token, the cryptocurrency brand of Kiss FM Türkiye, has been concluded. Kiss FM Türkiye is now the sole owner of the brand “Kiss Token” in 27 EU countries.
Cüneyt Ortan, the chairman of the executive board of Kiss Grup, stated:
“The most important reason why we launched Kiss Token was to exist in the digital economy and the future of it with our brand “Kiss”. Kiss is the brand of the youth; therefore, it must stay young. We use Kiss Token as the loyalty program unit of Kiss FM Türkiye. When the cryptocurrency regulations are put into effect in our country, Kiss Token will be used as the currency of our brand Kiss to buy products and services. Kiss is a world brand and one of the world’s most widely listened radio stations with high brand recognition. We do what has not been done in any Kiss country and adapt the brand for the consumption patterns of today with products such as Kiss Token, Kiss NFT, Kiss Pay, Kiss App, Kiss Academy and Kiss Talks, and we will continue to do so. The next goal for Kiss Token is to reach the Kiss FMs in 27 EU countries and become their cryptocurrencies. I think achieving that will not be difficult since our brand belongs to Kiss FM Türkiye in European countries.”